Episcopal Church Drops $51,000 for Op-Ed Page ad in New York Times
COMMENTARY
By David W. Virtue
www.virtueonline.org
5/14/2007
The National Episcopal Church (TEC) paid a cool $51,897 for a one-time quarter page block advertisement in the Op-Ed page section (A15) of the New York Times on Saturday, extolling the virtues of becoming an Episcopalian.
Headlined: "The Episcopal Church, Marking a Milestone, Moving Forward" the ad began, "Somewhere near you, there's a blue-and-white sign bearing the familiar slogan: The Episcopal Church Welcomes You. It represents some 7,400 congregations that trace their beginnings in North America to a small but hopeful group of English Christians who arrived May 14, 1607 at a place they called Jamestown - the first permanent English settlement in the New World."
The ad was a result of collaboration between Mr. Bob Williams, Director of the Office of Communications for The Episcopal Church, and the Rev. Jan Nunley, Deputy for Communication for the Episcopal Church.
The ad went on to explain: "You may know us as Washington's monumental National Cathedral, site of historic services and ceremonies, or the Cathedral of St. John the Divine in New York, still unfinished, but already the largest cathedral in the world."
The real intent of the ad becomes clear near the end when it states:
"Episcopalians struggle with the same issues that trouble all people of faith: how to interpret an ancient faith for today ... how to maintain the integrity of tradition while reaching out to a hurting world ... how to disagree and yet love and respect one another.
"Occasionally those struggles make the news. People find they can no longer walk with us on their journey, and may be called to a different spiritual home. Some later make their way back, and find they are welcomed with open arms."
Clearly upset at frothing headlines exposing the splits in local parishes in dioceses around the country, The Episcopal Church hopes, with this ad, to regain lost momentum and prestige by playing up its strengths.
The ad further notes: "But the Episcopal Church is also Boston's Old North Church, founded in 1723 and made famous by serving as the beacon for Paul Revere's revolution-spurring 'midnight ride.' And Philadelphia's Christ Church, home parish of 15 signers of the Declaration of Independence, host to the first General Convention of the Episcopal Church in 1785.
"It's Trinity Parish on Wall Street in New York, formed in 1698, and St. Paul's Chapel just down the street, frequented by George Washington and the spiritual healing center of Ground Zero since September 11, 2001.
"It's also Epiphany Church in Los Angeles, where Cesar Chavez rallied the United Farm workers. And Emmanuel Episcopal Church in Cumberland, Maryland, whose basement was a major stop on the Underground Railroad to freedom for enslaved African-Americans. "It's a parish in Iowa. A campus ministry in Georgia. A mission in Dinetah - the Navajo Reservation. A cathedral in Utah. Even a house church in Vermont."
Jesus is mentioned twice in the article: the first time is in reference to the church's social ministries, and the second time is with reference to transforming the world, as Jesus taught: "a world of justice, peace, wholeness, and holy living."
There is no reference to the Great Commission or the Great Commandment - it is all talk of structures and sodomy, the latter now considered "holy living".
According to the ad, St. John's Church in Greenwich Village, is "a meeting place for gay and lesbian action following the 1969 Stonewall uprising," but makes no mention of ordinary families or the place of single heterosexuals who might be looking for spiritual solace from the Episcopal Church. The ONLY gender focus is on homosexuals.
The fact that dozens of large parishes and their priests have fled The Episcopal Church because it can no longer affirm Scripture as authoritative for the church's life and witness is not mentioned. Neither does it state that thousands of orthodox Episcopalians have fled TEC in dioceses like Florida and Los Angeles, with four thousand in one parish alone in the Diocese of Dallas, and that one or possibly more whole dioceses will leave the Episcopal Church after Sept. 30 if The Episcopal Church does not fall in line with the rest of the Anglican Communion over sexuality issues.
Their is no mention in the ad of the pain revisionist bishops have inflicted on priests, (dozens of whom have been inhibited and deposed,) who don't agree with them;, the slanderous slights against Global South bishops and archbishops who don't agree that sodomy is good and right in the eyes of God; or of the forced appearance of orthodox Archbishops on American soil to rescue godly parishes marginalized by liberal bishops who hate them for their stand for the truth of the transforming message of the gospel - redemption but no inclusion.
Formation of the Anglican Mission in America (AMiA) or the more recent Convocation of Anglican Churches in North America (CANA) as safe spiritual havens for tens of thousands of former Episcopalians, now Anglicans, who believe their souls are imperiled by staying in The Episcopal Church, is not mentioned.
The expensive ad glosses over such hard raw facts as the Episcopal Church might well face ouster from the Anglican Communion before the end of the year and that the Archbishop of Canterbury may be forced (by pressure from certain African Primates) not to invite liberal and revisionist TEC bishops to Lambeth in 2008 at risk of splitting the Anglican Communion.
Also not mentioned is the fact that it is the liberals and revisionists who have moved away from historic Anglicanism not the orthodox. The latter state that the new religion is emptying churches not filling them.
As one VOL reader deeply involved in feeding the poor noted after reading the Ad, "With $51,000 I can ship 3-4 containers of high-quality donated food to one of Africa's famine zones, upwards of 400,000 portions on some products ...or ship 22 40-foot containers of medicines to the Philippines."
Perhaps the money could have been more usefully spent pursuing the much-ballyhooed Millennium Development Goals to "save the world."
In any event, the ad is a vast waste of money. The much vaunted hope of doubling church membership by 20/20 is now a distant dream. Every week Episcopalians tumble out of Episcopal churches never more to return. By October of this year that could turn into an avalanche.
END
*****
The Episcopal Church Marking a Milestone, Moving Forward
Somewhere near you, there's a blue-and-white sign bearing the familiar slogan: The Episcopal Church Welcomes You .. It represents some 7,400 congregations that trace their beginnings in North America to a small but hopeful group of English Christians who arrived May 14, 1607 at a place they called Jamestown - the first permanent English settlement in the New World.
You may know us as Washington's monumental National Cathedral, site of historic services and ceremonies, or the Cathedral of St. John the Divine in New York, still unfinished, but already the largest cathedral in the world.
But the Episcopal Church is also Boston's Old North Church, founded in 1723 and made famous by serving as the beacon for Paul Revere's revolution-spurring "midnight ride." And Philadelphia's Christ Church, home parish of 15 signers of the Declaration of Independence, host to the first General Convention of the Episcopal Church in 1785.
It's Trinity Parish on Wall Street in New York, formed in 1698, and St. Paul's Chapel just down the street, frequented by George Washington and the spiritual healing center of Ground Zero since September 11, 2001.
It's also Epiphany Church in Los Angeles, where Cesar Chavez rallied the United Farm workers. And Emmanuel Episcopal Church in Cumberland, Maryland, whose basement was a major stop on the Underground Railroad to freedom for enslaved African-Americans. And St. John's Church in Greenwich Village, a meeting place for gay and lesbian action following the 1969 Stonewall uprising.
It's a parish in Iowa. A campus ministry in Georgia. A mission in Dinetah - the Navajo Reservation. A cathedral in Utah. Even a house church in Vermont.
Wherever you find us, you'll find the Book of Common Prayer and a Christian faith that honors and engages the Bible, the tradition of the Church, and God-given human reason.
Joined in prayer, you'll find people with many points of view - Christians who are progressive, moderate, and conservative - yet who value the diversity of their faith community.
That's a heritage drawn from our deep roots in nearly 2,000 years of English Christianity, and shared by a worldwide Anglican Communion that unites nearly 80 million people in 164 countries through prayer and ministries committed to caring for "the least of these," as Jesus commanded, by reducing poverty, disease, and oppression.
Episcopalians struggle with the same issues that trouble all people of faith: how to interpret an ancient faith for today ... how to maintain the integrity of tradition while reaching out to a hurting world ... how to disagree and yet love and respect one another.
Occasionally those struggles make the news. People find they can no longer walk with us on their journey, and may be called to a different spiritual home. Some later make their way back, and find they are welcomed with open arms.
Despite the headlines, the Episcopal Church keeps moving forward in mission - in all 50 U.S. states and the District of Columbia, as well as congregations in Belgium, Colombia, the Dominican Republic, Ecuador, France, Germany, Guam, Haiti, Honduras, Italy, Micronesia, Puerto Rico, Switzerland, Taiwan, Venezuela, and the Virgin Islands. We're committed to a transformed world, as Jesus taught: a world of justice, peace, wholeness, and holy living.
We've grown a lot in 400 years, since that 1607 worship service from the Book of Common Prayer was held in Jamestown-inside and out. Come see for yourself. Come and visit. .. come and explore ... come and grow.
END
| Poster | Thread |
|---|---|
| billyum | Posted: 2007/5/14 23:28 Updated: 2007/5/14 23:28 |
Quite a regular ![]() ![]() Joined: 2007/1/18 From: Morgan Hill, CA Posts: 52 |
After all of the political ballyhooing has ceased for the day and people have gone off to bed, the great questions still remain:
--Who am I, Why am I here? Where am I going? What do I (or should I) think of God and Christ? A church which honestly attempts to provide forthright and satisfying answers to those questions would, IMO, not need to place ads in the NY Times. |
| Daboo | Posted: 2007/5/15 0:02 Updated: 2007/5/15 0:02 |
Just can't stay away ![]() ![]() Joined: 2006/8/21 From: Lynnwood, WA Posts: 76 |
$51,000 is not much when your coffers are lined with the money from selling confiscated church property.
Chris |
| Joe of the Mountain | Posted: 2007/5/15 0:46 Updated: 2007/5/15 0:46 |
Home away from home ![]() ![]() Joined: 2004/1/3 From: Posts: 3472 |
Quote:
"Occasionally those struggles make the news. People find they can no longer walk with us on their journey, and may be called to a different spiritual home. Some later make their way back, and find they are welcomed with open arms." It's not the open arms I'm worried about... ![]() |
| Howell | Posted: 2007/5/15 1:13 Updated: 2007/5/15 1:13 |
Home away from home ![]() ![]() Joined: 2007/1/13 From: Colorado Posts: 443 |
Oh, I forgot one:
11) A Maze of Rowan Williams utterances. |
| daveball | Posted: 2007/5/15 1:49 Updated: 2007/5/15 1:49 |
Home away from home ![]() ![]() Joined: 2004/12/18 From: Pittsburgh, PA Posts: 2320 |
It is often interesting to look at what really bothers people through the lens of what they extol. I think this add demonstrates clearly where those who maintain the traditional faith are hitting TEC hard. I some senses, this add is like whistling while walking past the cemetary.
Quote: It represents some 7,400 congregations that trace their beginnings in North America to a small but hopeful group of English Christians who arrived May 14, 1607 at a place they called Jamestown They know they don't have 7400 congregations. They are sensitive to the losses. They know the church has a long and wonderful hitory and that they are losing it. They blow smoke on tehse issues because they feel the vulnerability. Quote: "Episcopalians struggle with the same issues that trouble all people of faith: how to interpret an ancient faith for today ... how to maintain the integrity of tradition while reaching out to a hurting world ... how to disagree and yet love and respect one another. TEC knows it is vulnerable on the reinterpretation issue so they again try to cast it as moral equivelency with love. They know people are leaving in droves so they assert the falsehood that they are welcome back. Yes, these are a bunch of evil people. Good riddance. Lord bless and forgive us, sinners all. |
| Causidicus | Posted: 2007/5/15 3:11 Updated: 2007/5/15 3:12 |
Home away from home ![]() ![]() Joined: 2005/7/3 From: Posts: 1075 |
I always wondered what they would do when they realized they no longer kept the faith and that without the Gospel they were finished.
Buy an ad! In the NYT! To explain yourself to the secular world! Which, frankly, does not give a damn, and, is not going to beat a path to their door. Ever. Lord, have mercy on these wayward orphans. C |
| webb2k | Posted: 2007/5/15 5:04 Updated: 2007/5/15 5:04 |
Just can't stay away ![]() ![]() Joined: 2007/3/23 From: MISSOURAH!!! Posts: 102 |
Well done, NYT! Nice profits from those without prophets!
It is so sad to see the church I loved going down the tubes like this. True, a church without a Gospel takes out an ad. A church with a Gospel needs none. It's works and words, and, of course, the love of God preceed it! But it is such a blessing to be free from it all! Thank you, Blessed Saviour! Yours in Christ |
| Showmeguy | Posted: 2007/5/15 11:45 Updated: 2007/5/15 11:45 |
Quite a regular ![]() ![]() Joined: 2007/3/29 From: Oklahoma Posts: 58 |
I can think of no more appropriate place than the pages of the NY Slimes Op-Ed section, to print a piece of fiction like that.
And the part, quoted here; "It represents some 7,400 congregations that trace their beginnings in North America to a small but hopeful group of English Christians who arrived May 14, 1607 at a place they called Jamestown - the first permanent English settlement in the New World." What is left of TEC bears no resemblance whatsoever to the church first planted at Jamestown, or any others from the first several hundred years of this once great country. For an example, a great majority of those people BELIEVED in the Bible. |
| patience | Posted: 2007/5/15 12:41 Updated: 2007/5/15 12:41 |
Home away from home ![]() ![]() Joined: 2006/5/3 From: Posts: 310 |
I'll echo Showmeguy - can't tell you how many times I heard Krug-o-nomics or Frank Rich's 'genteel' views on politics parroted at the very liberal parish I used to attend. I wasn't disturbed so much by the different politics to mine, but rather the complete outsourcing of folk's opinions to said columnists that I found scary. A lot of folks preferring their NY Times op-ed than thinking matters through themselves.
Moreover, the ad's placement speaks volumes about how the Church promotional people see themselves. Why not USA Today? Much higher readership, I'm sure prices not too different. Why not the WSJ? I won't criticize them for trying but one can't help feel this ad is 'about us' not the lost.... |
| CatholicMa | Posted: 2007/5/15 12:57 Updated: 2007/5/15 12:57 |
Just popping in ![]() ![]() Joined: 2007/5/15 From: Posts: 1 |
I posted on the contrast between Pope Benedict's words and the NY Times ad this morning.
Church of the MDG I have many family ties to the Episcopal Church and keep praying for eventual unity of the Body of Christ. Unfortunately, recent actions by the Episcopal leadership seem to make such a development take on miraculous proportions. |
| Johnnh | Posted: 2007/5/15 13:18 Updated: 2007/5/15 13:37 |
Quite a regular ![]() ![]() Joined: 2006/6/30 From: Princeton, NJ Posts: 41 |
The reason so much is not mentioned in the ad (as it seems to us who are much more theologically traditional) is that those who object to the route taken by TEC is a tiny, tiny fringe minority of reactionary extremists, religious fanatics who refuse to "get with it." Their impact in present numbers is so small as to be insignificant, dropping well below the radar of 815, except of course for those damn news organizations that inflate the importance of this tiny group far beyond demographic reality! The fact that most of the rest of the Anglican world and all of Roman Catholicism and Eastern Orthodoxy agrees with these fanatics is irrelevant to 815. After all they are on the avant guard cutting edge of a newer and better truth as guided by the Holy Spirit HERSELF! How could they possibly doubt themselves?
|
| Rachmnnoff | Posted: 2007/5/15 15:30 Updated: 2007/5/15 15:30 |
Home away from home ![]() ![]() Joined: 2007/3/15 From: Mauna Kea@13796 ft. Posts: 338 |
Amazing!!!!!!!
There is mention of a ?2000 year-old English Christianity? Then some wag spins on about missionaries arriving in the Isles 1700 years ago. ![]() |
| fastball | Posted: 2007/5/15 17:01 Updated: 2007/5/15 17:01 |
Home away from home ![]() ![]() Joined: 2006/6/29 From: Oklahoma City Posts: 555 |
Showmeguy said: "What is left of TEC bears no resemblance whatsoever to the church first planted at Jamestown, or any others from the first several hundred years of this once great country. For an example, a great majority of those people BELIEVED in the Bible."
------------------------------------------------- (In my best British accent) Here, here Don...well said! ![]() |
| cjanning | Posted: 2007/5/15 20:06 Updated: 2007/5/15 20:06 |
Home away from home ![]() ![]() Joined: 2006/12/19 From: Deep East Texas Posts: 279 |
"It represents some 7,400 congregations that trace their beginnings in North America to a small but hopeful group of English Christians who arrived May 14, 1607 at a place they called Jamestown - the first permanent English settlement in the New World."
Makes me thankful to be a descendant of the Pilgrims... |
| mathman | Posted: 2007/5/15 20:47 Updated: 2007/5/15 20:47 |
Home away from home ![]() ![]() Joined: 2004/5/26 From: Rockville, MD Posts: 1040 |
May it be noted here:
The ad was bought on the cheap. We live outside Washington, DC. The ad did not run in our local Sunday NYT. We happened to be in central New Jersey over the weekend, and my wife bought the Philadelphia suburbs edition of the NYT. The ad did not run in that edition either. Was the ad in just the metropolitan editions? |
| bcwright | Posted: 2007/5/16 2:22 Updated: 2007/5/16 2:27 |
Home away from home ![]() ![]() Joined: 2005/7/4 From: Posts: 523 |
One thing I haven't seen mentioned: Are the readers of the New York Times (or any other big newspaper for that matter) really the best audience for church ad campaigns? Newspaper readers tend to be much older than the general adult population (most newspaper readers are over 50, you just can't reach the under-50 crowd using newspapers). You might be able to reach a couple of high-rollers that way (who were likely to be aware of the Episcopal Church anyway), but not the future of the Church.
Now a newspaper ad is not necessarily a poor component of a broader advertizing campaign, but a single ad (one-time ad insertions are usually not nearly as effective as a long-running campaign) in a newspaper will reach only a rather narrow demographic in a rather ineffective way. Mostly money down the drain, I suspect. |
| Leonard | Posted: 2007/5/16 10:30 Updated: 2007/5/16 10:30 |
Just can't stay away ![]() ![]() Joined: 2004/11/2 From: Denver Posts: 141 |
Recently an acquaintance introduced me to a group of his friends as "Father Leonard." Immediately I was asked if I was Catholic, to which I said "No; though I went to a Jesuit University. We're called the 'Charismatic Episcopal Church.'"
"Oh, you're Episcopal," came the response in stilted tones, as these good, 'fundagelicals' tried to grapple with the oxymoronic name of my denomination (it hadn't quite sunk in yet, but I don't hold that against them, it hasn't quite sunk in with me either!). "No. We're not part of the 'Episcopal Church' everyone thinks of when you say 'Episcopal,' either. 'Episcopal' means 'ruled by Bishops' and we are ruled by our Bishops, but we've never been a part of The Episcopal Church." My acquaintance offered some assisitance: "But you're kind of 'cousins' to The Episcopal Church?" "Well, yes, I suppose so," I responded. "We used to be 'kissin cousins,' but now we don't know where those lips have been!" |
| DnNeal | Posted: 2007/5/16 11:45 Updated: 2007/5/16 16:51 |
Home away from home ![]() ![]() Joined: 2005/9/26 From: Tennessee Posts: 1302 |
Quote:
how to maintain the integrity of tradition while reaching out to a hurting world Unless my historical knowledge fails me this is exactly what the historical Church has done for 2,000+ years without ever adopting the secular agenda. Not a single revisionist was present when the Carthaginian Christians remained in a plague-ridden city to care for the dying and the dead in the second century while the pagans fled. Not a single revisionist was present as St. Basil the Great set up hospitals for the sick or St. Damian died among the lepers he loved of the same disease as they or St. Francis and Mother Teresa ministered to the least among us, or Mother Maria and Corrie Ten Boom and her family and many others hid Jews during World War II. I could go on and on. None of these adopted the secularist agenda in order to "reach out to a hurting world". Didn't they care for a "hurting world"? This ad is, as is usual with the TEC revisionist camp, misleading and inaccurate spin. God bless the realignment! Neal |
| FatherR | Posted: 2007/5/18 2:14 Updated: 2007/5/18 2:14 |
Just can't stay away ![]() ![]() Joined: 2007/2/9 From: Wisconsin Posts: 71 |
This was a total waste of money on the part of ECUSA. The majority of the readers of the NYT are liberal, ant-Christians. And most people have seen news stories on the problems of ECUSA. If they are going to attract people to the Church, they need to have something that cannot be found in a liberal secular organization. The Optimist or Lions Clubs can easily fit the MDG's into their current agendas without comprimising on their core values.
ECUSA must, if it is to regain lost membership, offer something that the world does not offer. And that is the one thing that ECUSA today doesn't offer. It is the offer of salvation and eternal life in Jesus Christ our Lord. Bishop Martin Minns stated something to the effect that all are welcome to the Church but that all must be radically changed by their encounter with Christ through the Church. If what we offer is nothing more than secular we will not receive new members. MDG's and the Great Commission are something rather different. And until ECUSA conforms to the Great Commission it will continue to bleed members to other Churches that preach the Gospel of Christ. |
| goonole | Posted: 2007/5/21 0:52 Updated: 2007/5/21 0:52 |
Not too shy to talk ![]() ![]() Joined: 2005/9/26 From: Posts: 40 |
$51,000......could have bought 5 or more wells for clean water in almost any poor country.
What a waste. So much for those MDGs. |
| Helena | Posted: 2007/5/23 4:50 Updated: 2007/5/23 4:50 |
Just can't stay away ![]() ![]() Joined: 2006/7/16 From: Posts: 75 |
Looks like they've done a pretty good job of desecrating the spiritual history of this country and its Founding Fathers when you look at the list of Episcopal churches lost to the heretics.
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